It’s 2012 already and the year is still fresh. It’s that time of year when many of us make New Year’s Resolutions, resolving to do this or that to improve ourselves. I don’t usually make such resolutions, but I do make plans for the new year, including plans to improve myself in some ways, I just tend to do it in a less formal way, I suppose.
I tend to be a fairly productive person. If I decide that something needs to be done, I get it done. I don’t usually procrastinate much, if at all. It is one of the “good things” about me. But, I do feel that I can still improve in the area of time management, and I am taking steps to do so in 2012.
What does this have to do with business?
Well, being more productive and better managing our time is one of the best things we can go to improve our business lives. If we procrastinate and get little or nothing done, our businesses will suffer.
One of the areas where I feel I need to develop better time management is in the area of publishing content on my various websites. I have a lot of websites, as many of you know, and on most of my sites I have published in a more half-hazard way than I would like. Generally, I write an article if I feel like it. If I don’t feel like it… well, you know what happens!
I do have one website that I follow a schedule on, and I follow that schedule very religiously. You know what? That website is my most successful website by far! Gee, I wonder if one of the reasons for that success is that I have new content being published every single day, 365 days per year? I bet there is some relation there!
But, on my other websites (I have several dozen sites in all), many are still quite successful, but I feel that those sites could become much more popular if I can get a posting schedule set up, and follow the schedule. It’s easy to forget, so I need a way to remind myself to get it done.
So, what am I doing?
Actually, it’s such a simple solution. I am using Google Calendar.
One of the things I really like about Google Calendar is that I can set up events, schedules and such, and I can actually let Calendar automatically generate an e-mail reminder which is sent to me that says something like – “hey, don’t forget to post a new article on your blog for tomorrow.” When I get such a reminder, I can easily and quickly go write an article and have it ready for posting on schedule. I feel that this is very simple.
Not only have I set up such reminders for myself, but I also set up reminders for my employees to do certain scheduled jobs. In other words, if one of my employees is scheduled to backup a database for one of my websites, that employee gets an e-mail reminder so they don’t forget to do it. I also get an e-mail reminder so that I can go and double check that they did the job that was assigned to them.
Here is a little training video that will show you how to set up and use Google Calendar:
All in all, I feel like Google Calendar is going to make me a lot more productive in 2012, and help me get a lot more done. I’ll post an update on this in a couple of months and let you know how I am doing with my time management improvement. I hope that I will be doing great and that Google Calendar was the right solution for me. Right now, I don’t see any way that it won’t solve my relatively minor time management challenge.
Happy New Year to you!