SSL Secure Sockets Layer. https.
SSL adds an extra layer of security under website. Back in the day, if you had an e-commerce website, especially if you are collecting credit card numbers, it was important to have an SSL certificate offering a secure transaction for your customers.
If you just had a blog or some other type of website where you were not selling anything, most people did not consider SSL to be necessary, or even desirable.
Well, sometime back, as I recall, I would say 3 to 5 years ago, Google started including SSL in its ranking algorithm. If you had SSL, you would be a higher ranked website than if you did not have SSL.
I do have several e-commerce sites, but none of them collect credit card data. In the past, all of my e-commerce websites passed the customers over to payment sites such as PayPal, or 2Checkout. Those sites have SSL, and sensitive customer data was only collected on those other payment sites.
So, with making the payment gateway switch in mind, I started doing research about SSL certificates. I found some great information and was able to install SSL on all of my websites (both e-commerce sites, and blogs) rather painlessly, and at a very low cost.
I did run into a few technical glitches doing this, one of which I only figured out yesterday. I have that fixed now though, and I believe that all of my sites are working smoothly under SSL now.
I will be sharing a couple more articles on the topic of SSL this week here on Ways to Make a Living website. I hope that you’ll come back and read more in coming days. I will be telling you what providers I used to make this rather painless, and inexpensive change, and I will also be telling you what kind of results I have seen since using SSL. To be honest, the results surprised me a great deal.
See you soon!